The New York Times ad revenue declined a stunning 3.2% in August.
Their shares set new 52 week lows two days in a row this week.
The New York Times has had a rough go lately.
So what does the paper do??
They offer MoveOn.org a discount on their anti-Petraeus ad.
They claim this is the standard rate although not everyone was given this same discount.
Then, Rudy Giuliani demanded the same price for his ad.
What could they do?
They gave it to him.
Question for The New York Times:
Is this really the best time to be cutting rates?
MORE: Doug Ross reports that their online readership numbers are dropping faster than Michael Moore's mattress!
Is there some reason why the operating budget of the New York Times should not be considered a contribution in kind to the DNC?
ReplyDeleteKen Hahn
++
ReplyDeletewell it sure looks to me like the Times
is resolved to "staying the course".. :D
==
Their inability to actually perform as a news organization is reflected in their revenues....couldn't happen to a nicer group of treasonous jerks.
ReplyDeleteClearly reflects their understanding of economics....no wonder Castro and Chavez make so much sense to them!!
ReplyDeleteI certainly won't defend the NYTimes, but I wonder how much discounting from the rate card is standard these days given their declining readership.
ReplyDelete